Sr. Brand Producer April 2023 - Present
* Produced AI generated imagery and creative deliverables for employee products and marketing materials.
* Established AI creative guidelines and hybrid production workflows that integrate AI across pre and post production.
* Partnered with an external agency to develop an internal AI asset system that expanded creative capabilities and supported marketing needs.
* Lead end to end production of photography and video shoots from concepting, budgeting, talent sourcing, shoot execution and post-production across small and large scale budgets.
* Secure proper rights and clearances for artwork and stills, ensuring compliance for commercial use and ethical guidelines for AI imagery production.
* Managed asset uploads and metadata tagging within the digital asset management system.
* Tracked +$2M production budgets.
