Executive Brand Producer April 2023 - Present
* Facilitate cross-functional collaboration with creative, marketing and external vendor teams; reviewing project briefs, timelines and budgets.
* Tracked +2M departmental and production budgets.
* Lead end-to-end production of brand photography, video and AI imagery including concept, budgeting, talent sourcing, shoot execution and post-production across small and large scale budgets.
* Develop and execute AI-generated imagery strategies to complement traditional photography, creating a scalable AI asset library to support marketing campaigns and product launches.
* Secure proper rights and clearances for imagery ensuring compliance for commercial use.
* Manage internal asset management system and digital asset archiving.
